ERICA NARDELLO

View Original

News Feed Update: A New Look and Feel for Facebook's News Feed

As you've probably already noticed, Facebook has updated the News Feed for users. As they announced last week, the changes in the look and feel will help to provide a more consistent experience across desktop and mobile platforms. For the most part, it's just a new look, but here's a run-down of what's new (and what's not).

What's New:

  • Larger images
  • Fonts
  • Bookmark icons
  • Stories housed within "cards" in the feed
  • Timestamps under the Page or user's name
  • Same sizing for organic stories and ads
  • Multi-photo Page posts (all multi-photo stories will honor the orientation of the first photo in the series and will not be distinguished from the format of a photo album)

What's Not New:

  • General layout
  • Navigation
  • News Feed's algorithm that determines what you see and when
  • Creative specs and image aspect ratios for Facebook Ads or Promoted Posts (including the 20% text rule)

Check out the changes and let me know what you think in the comments.